Lemon | "La Lemonera"

Lemon | "La Lemonera"

CLIENT

Lemon | Sandwich Agency

CLIENT

Lemon | Sandwich Agency

PROJECT OVERVIEW
PROJECT OVERVIEW

We partnered with Lemon and Sandwich Agency to produce hero content that showcased Lemon’s new weekly rewards ecosystem. The campaign centered on bringing to life the idea that every payment unlocks real value, from trips to exclusive drops, and driving users to engage with the Lemonera inside the app. Our role was to develop high-impact visual assets that translated this product story into culture-ready content.

We partnered with Lemon and Sandwich Agency to produce hero content that showcased Lemon’s new weekly rewards ecosystem. The campaign centered on bringing to life the idea that every payment unlocks real value, from trips to exclusive drops, and driving users to engage with the Lemonera inside the app. Our role was to develop high-impact visual assets that translated this product story into culture-ready content.

Lemon needed to communicate a complex product mechanic in a fast, intuitive, and visually magnetic way. The content had to anchor a large-scale promotional push, stand out within a crowded fintech landscape, and connect instantly with a young, digital-first audience.

Lemon needed to communicate a complex product mechanic in a fast, intuitive, and visually magnetic way. The content had to anchor a large-scale promotional push, stand out within a crowded fintech landscape, and connect instantly with a young, digital-first audience.

We created a suite of hero assets designed for maximum clarity and impact across digital platforms. This included dynamic app-centric visuals, motion pieces highlighting the reward loop, and modular content that reinforced the value exchange behind every Lemon payment. The creative system delivered a cohesive narrative that elevated the user experience and fueled the promotional campaign’s reach and traction.

We created a suite of hero assets designed for maximum clarity and impact across digital platforms. This included dynamic app-centric visuals, motion pieces highlighting the reward loop, and modular content that reinforced the value exchange behind every Lemon payment. The creative system delivered a cohesive narrative that elevated the user experience and fueled the promotional campaign’s reach and traction.