CasanChef AI Agent
CasanChef AI Agent
CLIENT
Danone | Casancrem
CLIENT
Danone | Casancrem
PROJECT OVERVIEW
PROJECT OVERVIEW
Planetlambo partnered with Danone Argentina to build CasanChef, the first AI-powered virtual chef for the brand CasanCrem. The assistant combines computer vision, natural language processing, and generative AI to deliver tailor-made recipes using real ingredients from the user’s fridge. Consumers can send a voice note or a photo through WhatsApp, and CasanChef instantly responds with personalized ideas, step-by-step instructions, and a preview image of the final dish. All recipes are rooted in CasanCrem’s own collection, ensuring authenticity and brand flavor.
Planetlambo partnered with Danone Argentina to build CasanChef, the first AI-powered virtual chef for the brand CasanCrem. The assistant combines computer vision, natural language processing, and generative AI to deliver tailor-made recipes using real ingredients from the user’s fridge. Consumers can send a voice note or a photo through WhatsApp, and CasanChef instantly responds with personalized ideas, step-by-step instructions, and a preview image of the final dish. All recipes are rooted in CasanCrem’s own collection, ensuring authenticity and brand flavor.
Danone wanted to take CasanCrem beyond traditional communication and create a meaningful, everyday digital touchpoint. The challenge: build an experience that feels simple, warm and accessible for all users, while showcasing innovation and reinforcing the brand’s culinary versatility.
Danone wanted to take CasanCrem beyond traditional communication and create a meaningful, everyday digital touchpoint. The challenge: build an experience that feels simple, warm and accessible for all users, while showcasing innovation and reinforcing the brand’s culinary versatility.
Created a multimodal AI agent capable of understanding images, voice notes and text. Trained the system with CasanCrem’s recipe database to ensure brand-aligned suggestions. Developed the complete WhatsApp integration for easy, instant access via QR code. Implemented generative models to produce unique recipes and final-dish imagery. Designed a natural, friendly conversational flow that reflects CasanCrem’s tone. Delivered the technology and infrastructure behind the entire experience.
Created a multimodal AI agent capable of understanding images, voice notes and text. Trained the system with CasanCrem’s recipe database to ensure brand-aligned suggestions. Developed the complete WhatsApp integration for easy, instant access via QR code. Implemented generative models to produce unique recipes and final-dish imagery. Designed a natural, friendly conversational flow that reflects CasanCrem’s tone. Delivered the technology and infrastructure behind the entire experience.
